We think it’s important to go through each of the elements of good vs. bad, so we can establish a set of principles when determining what makes for a good sticker. Here’s the four basic elements to consider:

1. Does the sticker look good, and was it printed correctly?
2. Is the design effective for its intended purpose?
3. How is the sticker being used, and do the materials, ink, and print process makes sense for the intended usage?
4. Will the sticker look good several years from now?