1 Retail Counter Mats 11″ x 17″

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Outdoor Durable

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Retail Counter Mats

Promotional retail counter mats are the perfect way to advertise your products at the point of sale. These mats can be customized to nearly any size and work perfectly in high-traffic environments.

Free Shipping

Outdoor Durable

Start Your Order!

Next:  Checkout   >   Upload Art

High quality counter mats are an excellent way to gain extra attention for your brand or products. These mats should be distributed to your top retailers for maximum brand exposure. Counter mats are made from a heavy-duty, scratch-resistant plastic top, and finished with a thick rubber non-slip backing. These mats are super durable and will stand up to repeated wear and tear. Custom counter mats receive far more attention at the point of sale compared to floor standing, or wall mounted marketing displays.

Ordering counter mats is easy. Simply choose a size and quantity and add the product to your cart. After checkout, upload an art file and our team will send you a free online proof within 24 hours. Advertising mats print in full color and ship in 5 business days via free ground shipping. 

Feel Confident About Your Counter Mat Product

Trusted Reputation

40+ years in business and billions of stickers produced for brands world-wide.

Cost Effective

Inexpensive for small orders and extremely competitive for bulk orders!

Simple Ordering

Select your product and checkout in under 3 minutes.

Speedy Production

Most orders ship in 5 business days with free ground shipping!

Standard Features of Retail Counter Mats


Durable surface to protect the graphics

The matte textured top layer protects your print against scratching, denting or water damage. Perfect for holding up to daily use.


Backed with a non-slip rubber backing

Our thick black backing ensures your promotional counter mat will stay in place and hold up to wear and tear.


Rounded corners for a high-end look

Rounded corners give your personalized counter mats an elegant look and stand out at the point of sale.


Beautiful full color printing

Eye-catching graphics grab your customer’s attention. Design your counter advertisements without any limitations.

Custmon Promotional Counter Mats

Promotional retail counter mats are used in several different styles depending on the product being advertised and the type of store the mats are used.  

Custom counter mats can be a highly effective marketing tool for businesses, as they offer a range of benefits that can help to drive brand awareness and sales. 

One of the main advantages of using custom counter mats is that they provide a large, high-visibility surface area that can be used to display brand messaging and promotional content. This can be particularly effective in retail environments, where counter mats can be placed in prominent positions near point-of-sale displays or cash registers, where they are likely to be seen by a large number of potential customers.

In addition to promoting products and services, custom counter mats can also be used to provide important information to customers, such as store policies or contact details. This can help to build trust and credibility with customers, and encourage them to return to the business in the future.

Another benefit of using custom counter mats is that they can be tailored to the specific needs and branding of a business. This allows businesses to create a cohesive marketing strategy that aligns with their overall branding and messaging. 

Overall, custom counter mats can be a valuable addition to a business’s marketing efforts, helping to drive brand awareness, sales, and customer loyalty.

General brand awareness

Custom counter mats that advertise general brand awareness are the most common type of counter mat product. These mats should aim for brand recognition with bold graphics and simple messaging. 

New products and seasonal promotions

Does your brand have a new product that needs to be advertised? Counter mats are a great way to get the word out.

Detailed product comparison.

Educate customers on the nuances of your products with advertising mats. This is a helpful tool to make sure your customers buy the right product. 

FAQ’s for Advertising Mats

What are the most popular sizes for counter mats?

Our most popular size counter mats are 13″ x 19″ and 16″ x 20″.

We can produce your counter mats in any size you wish. It’s always a good idea to size your counter mats according to the scale of the counter where they will be used. Small spaces will be overwhelmed by a super-sized counter mat!

What are your counter mats made from?

Our custom printed counter mats are very durable and long-lasting. 

Printed on a rigid plastic with a scratch resistant coating, these mats will stand up to general wear and tear. Our counter mats are backed with a 1/16″ black rubber backing.

Our backing is heavy duty enough to keep the mat from curling on the edges. This backing is heavy duty and durable and looks great with our beautiful printing. 

Can I change the graphics on my counter mats with a paper insert?

These counter mats are permanently enclosed along the edges and therefore can not be changed at a later date.

We custom produce almost any variation of our popular online products through our wholesale B2B team, including a window style counter mat. This product allows for stores to insert new advertisements and sales promotions on a periodic basis. Feel free to reach out to our wholesale team for a custom quote!

Can you produce die cut counter mats?

These counter mats are produced in a square or rectangle shape with a .5″ radius corner.

We also offer special shape die cut counter mats through our custom design wholesale B2B team. Contact us with your idea and we will prepare a custom quote for your project! hello@comgraphx.com

How can I purchase counter mats with removable adhesive instead of a rubber backing?

We offer many different variations of our popular online counter mats through our wholesale team. Contact our team at hello@comgraphx.com for a custom quote on your project. 

Can you change the background color of my promotional counter mat?

Absolutely. As long as the file you send your artwork in as is vector we can change the background color to anything you want!

What is a counter mat?

A counter mat can be any mat that is used to protect the surface underneath. You can make your counter mats even more effective by customizing them with your brand or product information.

What are counter mats used for?

Usually counter mats are used to add protection to a surface, like a counter top, from objects that might scratch these surfaces. This makes them ideal for retail areas or any high-trafficked spaces.

Looking For Something More Custom?

Our wholesale B2B team can help you with your complex counter advertising project! Fill out the form below and one of our account executive will contact you within 24 hours. Or feel free to contact us at (918) 258-6502 or hello@comgraphx.com.

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